For 75 years, Isojoen Saha has been an integral part of the Finnish sawmill industry. To mark this anniversary, Isojoen Saha is unveiling a new logo that will be featured in the company’s communications throughout the year.
– 75 years is a significant milestone, and as we invest in the future, we also want to celebrate our long history in a visible way. The anniversary logo helps us highlight this special milestone across our own channels and marketing efforts, says CEO Esa Hakamäki.
The 75th anniversary year will culminate in the completion of the new main sawmill line, which is one of the largest investments in the sawmill’s history. The new line, set to be completed in spring 2025, will be implemented in phases throughout the year. This modern production technology will significantly enhance efficiency and flexibility, securing the company’s competitiveness well into the future.
The sawmill opens its doors to visitors
Isojoen Saha also wants to celebrate this milestone together with its stakeholders. Plans are in place for events where the company’s latest developments and future prospects will be showcased.
– Once the new sawmill line is operational, we plan to organize open house days where we’ll invite forest owners and customers to learn about our operations. We want to show how our investment is driving the sawmill forward and ensuring our competitiveness for decades to come, Hakamäki states.
A family business moving towards the future
The history of Isojoen Saha is full of significant turning points, growth, and overcoming challenges. After two fires and changes in ownership structure, Isojoen Saha returned to being a family business in the 1990s and continues to develop under the leadership of the Hakamäki family. The complete journey of Isojoen Saha from its early years to the present day can be read here.
Today, Isojoen Saha employs over 100 people directly and through contractors, and exports sawn timber to dozens of countries worldwide. Although technology and markets have changed over the decades, one thing has remained the same: the wood still comes from local forests, and the company is committed to long-term development for future generations.